How to Humanize App Store Description Copy After AI Drafts
AI App Store drafts overclaim and sound like every other productivity app. Lock true features, limits, and character budgets. Humanize for clarity - stay guideline-safe.
App Store and Play Store listings are constrained marketing. Character limits, guideline rules, and screenshot promises leave little room for AI fluff. ChatGPT still produces “revolutionize your workflow” paragraphs that could describe any app.
Human Writes is the voice pass after your truth sheet of features and limits is locked.
Hubs: product marketing copy, Google Ads copy, pricing page copy, release notes.
Constraints that beat creativity
| Element | Job | AI failure |
|---|---|---|
| App name / subtitle | Sharp promise | Keyword salad |
| Description | Proof + what’s inside | Generic benefits |
| What’s New | Real changes | Fake “performance improvements” |
| Keywords (Apple) | Discovery | Competitor trademark stuffing |
Always re-check current Apple App Store Review Guidelines and Google Play policies before shipping claims.
Lock the truth sheet
| Field | Example |
|---|---|
| One-sentence job | Edit AI drafts for natural voice |
| Top 3 features users feel | Paste → rewrite → score |
| Hard limits | Plan caps, platforms |
| Claims you will not make | “Undetectable,” medical, guaranteed rankings |
| Proof | Review quotes you own, metrics you publish |
Prompt: “Write an App Store description under 3000 characters from this sheet only. Short paragraphs. No superlatives we cannot defend. End with who it’s for.”
Before and after
AI sludge:
Experience the ultimate next-generation solution that empowers users to seamlessly unlock unparalleled productivity and transformative success.
After truth sheet + one pass:
Human Writes helps you rewrite AI-assisted drafts so they sound like you. Paste text, choose a purpose, and get a clearer draft with a built-in review score. Built for students, marketers, and freelancers who already know what they want to say.
Workflow
- Pull real feature list from the build you are shipping.
- Draft subtitle and first three lines for skimmers.
- One Human Writes pass.
- Legal/compliance skim for restricted claims.
- Align screenshots captions with the same verbs.
Related: Amazon product listing, SaaS onboarding emails when you expand beyond store text.
Bottom line
Store copy wins on true specificity inside limits. Lock features and banned claims first. Then humanize voice. Human Writes helps the second step - not the compliance step.